Coca-Cola India’s Dream
Posted by Stanley on June 30, 2007
Coke giant is dreaming a big in Indian market. President & CEO, Atul Singh shares his view as:
- We want to be a total beverage company offering everything within our stable
- Things are working for us – as a company and a country
- The biggest challenge is to stay ahead of the growth curve
- As a society, India is a lot more diverse than China. Diversity of taste profiles in India is high
